It's kind of ironic: although I write marketing materials, such as keyword articles and press releases, for my clients, I have never used that kind of marketing for myself. Tonight, however, I started thinking about it, and before I knew it I had come up with an online marketing plan.
The focal point of my plan is that I have decided to write and submit a few press releases to some of the online publishers. I am also considering writing some white papers or articles, both to submit to outside sites and to offer on my own website. And finally, I decided to start advertising regularly on Craigslist.
All of these are free options - advertising on the Denver/Boulder Craigslist is free, and there are several free article and press release submission services. All they will cost is a little time, which I am hoping to put in this weekend. I would love to have worked on it a little more tonight, but I have a deadline to meet first!